500+ sites running Freestar, plus its requirements, pay, and traffic stats

freestar.com

Freestar is a managed ad service for large, brand-safe sites. It wants a big share of readers in the US, UK, Canada, New Zealand, or Australia. It typically takes sites with 1,000,000 pageviews a month. We list 514 sites that use Freestar, and 512 are confirmed live from their own ads.txt files or ad code.

Sites using Freestar

sitenichetrafficdomain ageplatformads managed bychecked
apnews.comNot listedtop 10k35 yrs · 1991Not listedFreestarOct 15
reuters.comNot listedtop 10k33 yrs · 1993Not listedNot listedOct 19
jcpenney.comJCPenney Corp, IncNot listedtop 10k33 yrs · 1993Not listedFreestarOct 15
fortune.comFortune Media USA CorporationBusinesstop 10k32 yrs · 1994WordPressFreestarOct 20
oilprice.comBusinesstop 10k30 yrs · 1995Not listedNot listedOct 15
aljazeera.comNewstop 10k30 yrs · 1996WordPressFreestarOct 16
aljazeera.netNewstop 10k30 yrs · 1996WordPressFreestarOct 16
khaleejtimes.comNewstop 10k30 yrs · 1996Not listedFreestarOct 20
famousbirthdays.comEntertainmenttop 10k28 yrs · 1998Not listedFreestarOct 20
fanatics.comFanatics IncNot listedtop 10k28 yrs · 1998Not listedFreestarOct 15
1-10 of 514 sites

What does Freestar require and pay?

typical trafficmonthly pageviews; Freestar takes all sizes but says it typically needs this
1,000,000
from top marketsof traffic from the US, UK, Canada, New Zealand, or Australia
50%

Joining

Traffic
Typically at least 1,000,000 pageviewsMonthly; the contact page says Freestar accepts all sizes, so this is typical rather than an absolute cutoff.
Visitor location
At least 50% from the US, UK, Canada, New Zealand, or Australia
Content
Original, human-focused, mostly long-form, and brand-safe
Google standing
Good standing with all major ad providers
Must connect
Provide GA4 access, traffic and revenue history, and demand-partner status
Approval time
About 3 to 6 weeks from kickoff to launchThis is onboarding-to-launch timing, not review time alone.
Traffic source
At least 50% from organic audiences

Freestar's traffic rule is what it usually asks for, not a strict cutoff, so ask its team if you're close. At least 50% of your traffic must come from the US, UK, Canada, New Zealand, or Australia.

Your content must be original and made for people, and you need good standing with major ad providers. Explicit sexual content, piracy, violence, hate speech, and illegal drugs aren't allowed.

During review, Freestar may ask for GA4 access and your past traffic and revenue.

Pay

How does Freestar pay?

Not public. Freestar doesn't publish its share, payment timing, minimum, methods, or currency.

Rules

What rules does Freestar set?

Not public. Freestar doesn't publish exclusivity, ad placement controls, contract length, or notice.

Service

What does Freestar do for you?

You get a dedicated account manager, a technical team, and publisher consultants. Freestar says onboarding commonly takes three to six weeks.

Sources: Publisher quality requirements, Publisher contact and onboarding · checked Oct 21, 2026

Is Freestar a fit for a growing site?

Only once it's large. Freestar usually works with high-traffic sites, and it checks where your readers are. A site with most readers outside the US, UK, Canada, New Zealand, and Australia won't meet the rule, even if it's big.

What should you have ready before you apply?

  1. GA4 access to share during review.
  2. Your past traffic and revenue numbers.
  3. Original content made for people, and brand safe.
  4. Good standing with major ad providers.

How long does it take to start with Freestar?

Plan for several weeks. Freestar says onboarding commonly takes three to six weeks, with an account manager and a technical team guiding the setup.

What should you ask before you sign?

Your share, pay day, payment minimum, and whether Freestar must be your only ad partner. None of these are public. Ask how much notice you need to leave, too.

What fits if you're not at Freestar's size yet?

Raptive has a much lower pageview bar with a similar location rule. Playwire asks for less traffic and looks for a good footprint in English-speaking countries, not a set share. Mediavine looks at yearly ad revenue instead of pageviews.

How can you check if a site uses Freestar?

Look for Freestar in the site's ads.txt file, or paste the domain into our ad network checker.

Freestar stats

From our checks of 514 sites

How many sites use Freestar?

514
sites listed
512
confirmed live
12th
of 44 networks

What kind of sites use Freestar?

Top niches

Share of 292 sorted sites.

Tech
16%
News
15%
Other
21%

Traffic

Sites grouped by their place in Chrome's list of the most visited sites.

Freestar sites per Chrome rank group
groupvalue
top 10k46
top 100k161
top 1M203
not ranked64

Which sites joined or left Freestar?

Joined and left

Sites that started or stopped running Freestar, per day or per week.

  • joined0
  • left4
  • net−4
Freestar sites joined and left, 30 days
periodjoinedleft
Oct 801
Oct 1302
Oct 2001

How are Freestar sites built?

Domain age

When each site's domain was first registered. A domain can be older than the site on it.

19 yrsmedian, registered 2007

Domain registration years of Freestar sites. Median 2007, oldest 1991, newest 2026.
registeredsites
19911
19921
19933
19944
199530
199617
199721
199820
199930
200018
20017
200211
20037
200415
200513
200623
200722
200821
200918
201018
201116
201217
201317
201423
201511
201613
201713
201816
201918
202010
20214
20226
20236
20243
20262

Platforms

What the sites are built with, from clues in their page code.

  • WordPress24%
  • Next.js7%
  • Drupal<1%
  • Astro<1%
  • Other1%
  • Unknown67%
Platforms Freestar sites are built with
partshare
WordPress24%
Next.js7%
Drupal<1%
Astro<1%
Other1%
Unknown67%

Domain endings

The share of sites on each domain ending, such as .com or .co.uk.

.com79%.net4%.org4%.io2%.co.uk<1%other10%

What else is in their ads.txt?

Ad manager

Which company each site names as its main ad manager in its ads.txt file.

88%name Freestar

  • Freestar88%
  • another network<1%
  • not listed12%

Also runs

Other networks from our list that these sites run at the same time.