950+ sites running Taboola, plus its requirements, pay, and traffic stats
Taboola is a content recommendation and advertising platform for publishers. It shows recommended stories and ads on your pages. We list 969 sites that use Taboola, and 966 are confirmed live from their own ads.txt files or ad code.
Sites using Taboola
| site | niche | traffic | domain age | platform | ads managed by | checked |
|---|---|---|---|---|---|---|
| weather.com | Not listed | top 10k | 32 yrs · 1994 | Next.js | bcn.group | Oct 20 |
| dot.asahi.com | News | top 10k | 31 yrs · 1995 | Not listed | Not listed | Oct 20 |
| wetter.com | News | top 10k | 30 yrs · 1996 | Not listed | Not listed | Oct 16 |
| lavoixdunord.fr | News | top 10k | 30 yrs · 1996 | Drupal | 366.fr | Oct 16 |
| correiobraziliense.com.br | News | top 10k | 30 yrs · 1996 | WordPress | Not listed | Oct 16 |
| otempo.com.br | News | top 10k | 30 yrs · 1996 | WordPress | Not listed | Oct 20 |
| jagran.comJagran Prakashan Limited | News | top 10k | 29 yrs · 1997 | Next.js | Not listed | Oct 20 |
| nbcnews.com | News | top 10k | 29 yrs · 1997 | Next.js | Taboola | Oct 16 |
| mk.co.kr | Business | top 10k | 28 yrs · 1997 | Not listed | Not listed | Oct 20 |
| keralakaumudi.com | News | top 10k | 28 yrs · 1997 | Not listed | Not listed | Oct 15 |
What does Taboola require and pay?
- pay dayafter the month ends
- Within 45 days
Joining
- Traffic
- No numeric minimum stated
- Content
- Own or properly license content and follow the Publisher Policy
- Must connect
- Install Taboola widget code
- Approval time
- Team responds within 48 hoursThis is response timing, not final approval
- Applicant age
- At least 18 years old
- Not public
- Visitor location, Google standing
Taboola doesn't publish a traffic minimum or region rule. You need to own or properly license your content, and your site must follow the Taboola Publisher Policy.
Apply through Taboola's online form. Its team replies quickly, but a reply isn't final approval. Once you're in, you add Taboola's widget code to your pages.
Pay
- Revenue share
- Set in the applicable publisher Order; no standard public percentage
- Pay day
- Within 45 days after month-end; paid in US dollars
- Paid by
- Payoneer (most publishers); exceptions vary by location
- Not public
- Minimum payout
How does Taboola pay?
Your share is set in your order. Taboola pays in US dollars within 45 days after the month ends. Most publishers are paid through Payoneer, and other options depend on where you are. A general payment minimum is not public.
Rules
What rules does Taboola set?
While your agreement runs, Taboola must be your only recommendation service. The policy bans fake news, porn, copyright violations, defamation, threats, and criminal content.
Your order sets the contract length and how to end it.
Service
What does Taboola do for you?
Taboola offers publisher support resources and policy help. Dashboard reports and dedicated support levels are not public.
Sources: New publisher account guide, Publisher policy, Web integration guide, Publisher revenue-share terms, Account setup and payment methods · checked Oct 21, 2026
Who is Taboola a fit for?
Sites that want recommended stories and ads under or beside their content. Taboola doesn't publish a traffic minimum, but your site must follow its Publisher Policy.
Can you run Taboola with another recommendation widget?
No. Taboola must be your only recommendation service during the agreement. The rule covers recommendation services, so check your order for anything else.
How does Taboola pay?
In US dollars, within 45 days after the month ends. Most publishers are paid through Payoneer, but the options depend on where you are, so check yours when you set up your account.
What should you check in your order?
Your share, the contract length, and how to end it. Taboola's order sets all three, and they aren't public.
What else runs recommendation ads?
Revcontent and MGID both run native and recommendation ads. Because of Taboola's exclusivity rule, you'd pick Taboola or one of them, not both.
How can you check if a site uses Taboola?
Look for Taboola in the site's ads.txt file, or paste the domain into our ad network checker.
Taboola stats
From our checks of 969 sites
How many sites use Taboola?
- 969
- sites listed
- 966
- confirmed live
- 9th
- of 44 networks
What kind of sites use Taboola?
Top niches
Share of 842 sorted sites.
Traffic
Sites grouped by their place in Chrome's list of the most visited sites.
| group | value |
|---|---|
| top 10k | 45 |
| top 100k | 175 |
| top 1M | 285 |
| not ranked | 430 |
Which sites joined or left Taboola?
Joined and left
Sites that started or stopped running Taboola, per day or per week.
- joined0
- left2
- net−2
| period | joined | left |
|---|---|---|
| Oct 13 | 0 | 1 |
| Oct 20 | 0 | 1 |
How are Taboola sites built?
Domain age
When each site's domain was first registered. A domain can be older than the site on it.
12 yrsmedian, registered 2015
| registered | sites |
|---|---|
| 1994 | 2 |
| 1995 | 5 |
| 1996 | 13 |
| 1997 | 18 |
| 1998 | 10 |
| 1999 | 11 |
| 2000 | 20 |
| 2001 | 17 |
| 2002 | 14 |
| 2003 | 9 |
| 2004 | 18 |
| 2005 | 15 |
| 2006 | 18 |
| 2007 | 14 |
| 2008 | 14 |
| 2009 | 23 |
| 2010 | 26 |
| 2011 | 24 |
| 2012 | 27 |
| 2013 | 27 |
| 2014 | 33 |
| 2015 | 32 |
| 2016 | 45 |
| 2017 | 47 |
| 2018 | 40 |
| 2019 | 42 |
| 2020 | 51 |
| 2021 | 24 |
| 2022 | 19 |
| 2023 | 26 |
| 2024 | 17 |
| 2025 | 21 |
| 2026 | 12 |
Platforms
What the sites are built with, from clues in their page code.
- WordPress62%
- Next.js4%
- Blogger2%
- Drupal<1%
- Other<1%
- Unknown30%
| part | share |
|---|---|
| WordPress | 62% |
| Next.js | 4% |
| Blogger | 2% |
| Drupal | <1% |
| Other | <1% |
| Unknown | 30% |
Domain endings
The share of sites on each domain ending, such as .com or .co.uk.
.com52%.de6%.com.br5%.fr4%.net3%other27%
What else is in their ads.txt?
Ad manager
Which company each site names as its main ad manager in its ads.txt file.
<1%name Taboola
- Taboola<1%
- another network34%
- not listed66%
Also runs
Other networks from our list that these sites run at the same time.
