950+ sites running Taboola, plus its requirements, pay, and traffic stats

taboola.com

Taboola is a content recommendation and advertising platform for publishers. It shows recommended stories and ads on your pages. We list 969 sites that use Taboola, and 966 are confirmed live from their own ads.txt files or ad code.

Sites using Taboola

sitenichetrafficdomain ageplatformads managed bychecked
weather.comNot listedtop 10k32 yrs · 1994Next.jsbcn.groupOct 20
dot.asahi.comNewstop 10k31 yrs · 1995Not listedNot listedOct 20
wetter.comNewstop 10k30 yrs · 1996Not listedNot listedOct 16
lavoixdunord.frNewstop 10k30 yrs · 1996Drupal366.frOct 16
correiobraziliense.com.brNewstop 10k30 yrs · 1996WordPressNot listedOct 16
otempo.com.brNewstop 10k30 yrs · 1996WordPressNot listedOct 20
jagran.comJagran Prakashan LimitedNewstop 10k29 yrs · 1997Next.jsNot listedOct 20
nbcnews.comNewstop 10k29 yrs · 1997Next.jsTaboolaOct 16
mk.co.krBusinesstop 10k28 yrs · 1997Not listedNot listedOct 20
keralakaumudi.comNewstop 10k28 yrs · 1997Not listedNot listedOct 15
1-10 of 969 sites

What does Taboola require and pay?

pay dayafter the month ends
Within 45 days

Joining

Traffic
No numeric minimum stated
Content
Own or properly license content and follow the Publisher Policy
Must connect
Install Taboola widget code
Approval time
Team responds within 48 hoursThis is response timing, not final approval
Applicant age
At least 18 years old
Not public
Visitor location, Google standing

Taboola doesn't publish a traffic minimum or region rule. You need to own or properly license your content, and your site must follow the Taboola Publisher Policy.

Apply through Taboola's online form. Its team replies quickly, but a reply isn't final approval. Once you're in, you add Taboola's widget code to your pages.

Pay

Revenue share
Set in the applicable publisher Order; no standard public percentage
Pay day
Within 45 days after month-end; paid in US dollars
Paid by
Payoneer (most publishers); exceptions vary by location
Not public
Minimum payout

How does Taboola pay?

Your share is set in your order. Taboola pays in US dollars within 45 days after the month ends. Most publishers are paid through Payoneer, and other options depend on where you are. A general payment minimum is not public.

Rules

What rules does Taboola set?

While your agreement runs, Taboola must be your only recommendation service. The policy bans fake news, porn, copyright violations, defamation, threats, and criminal content.

Your order sets the contract length and how to end it.

Service

What does Taboola do for you?

Taboola offers publisher support resources and policy help. Dashboard reports and dedicated support levels are not public.

Sources: New publisher account guide, Publisher policy, Web integration guide, Publisher revenue-share terms, Account setup and payment methods · checked Oct 21, 2026

Who is Taboola a fit for?

Sites that want recommended stories and ads under or beside their content. Taboola doesn't publish a traffic minimum, but your site must follow its Publisher Policy.

Can you run Taboola with another recommendation widget?

No. Taboola must be your only recommendation service during the agreement. The rule covers recommendation services, so check your order for anything else.

How does Taboola pay?

In US dollars, within 45 days after the month ends. Most publishers are paid through Payoneer, but the options depend on where you are, so check yours when you set up your account.

What should you check in your order?

Your share, the contract length, and how to end it. Taboola's order sets all three, and they aren't public.

What else runs recommendation ads?

Revcontent and MGID both run native and recommendation ads. Because of Taboola's exclusivity rule, you'd pick Taboola or one of them, not both.

How can you check if a site uses Taboola?

Look for Taboola in the site's ads.txt file, or paste the domain into our ad network checker.

Taboola stats

From our checks of 969 sites

How many sites use Taboola?

969
sites listed
966
confirmed live
9th
of 44 networks

What kind of sites use Taboola?

Top niches

Share of 842 sorted sites.

News
41%
Other
20%

Traffic

Sites grouped by their place in Chrome's list of the most visited sites.

Taboola sites per Chrome rank group
groupvalue
top 10k45
top 100k175
top 1M285
not ranked430

Which sites joined or left Taboola?

Joined and left

Sites that started or stopped running Taboola, per day or per week.

  • joined0
  • left2
  • net−2
Taboola sites joined and left, 30 days
periodjoinedleft
Oct 1301
Oct 2001

How are Taboola sites built?

Domain age

When each site's domain was first registered. A domain can be older than the site on it.

12 yrsmedian, registered 2015

Domain registration years of Taboola sites. Median 2015, oldest 1994, newest 2026.
registeredsites
19942
19955
199613
199718
199810
199911
200020
200117
200214
20039
200418
200515
200618
200714
200814
200923
201026
201124
201227
201327
201433
201532
201645
201747
201840
201942
202051
202124
202219
202326
202417
202521
202612

Platforms

What the sites are built with, from clues in their page code.

  • WordPress62%
  • Next.js4%
  • Blogger2%
  • Drupal<1%
  • Other<1%
  • Unknown30%
Platforms Taboola sites are built with
partshare
WordPress62%
Next.js4%
Blogger2%
Drupal<1%
Other<1%
Unknown30%

Domain endings

The share of sites on each domain ending, such as .com or .co.uk.

.com52%.de6%.com.br5%.fr4%.net3%other27%

What else is in their ads.txt?

Ad manager

Which company each site names as its main ad manager in its ads.txt file.

<1%name Taboola

  • Taboola<1%
  • another network34%
  • not listed66%

Also runs

Other networks from our list that these sites run at the same time.